World
7 science-based strategies to boost your focus (and how music can help)
You sit down to tackle your to-do list, full of energy and ambition—but 20 minutes later, you’re bouncing between emails, Slack notifications, and random tabs about vacation deals. Another...
Three takeaways about AI’s energy use and climate impacts
We found that the same exact query, with the same exact energy demand, will have a very different climate impact depending on what the data center is powered by,...
Millennials are sharing recession tips on TikTok
Fast Company’s Maria Jose Gutierrez Chavez reports on how millennials are taking over TikTok to share memories of life during the 2008 recession—and offer tips on how to survive....
Why independent agencies are built for the future
People keep telling me that big agencies are the future—that you need massive scale, deep pockets, and cutting-edge tech to survive. But after 25 years in this business, I’ve...
When “good enough” costs too much
Customer retention is more than a buzzword—it is a proven driver of sustainable growth and profitability. Sounds like common sense? Think again. Customer churn is on the rise. Yet,...
Why hiring in-house might be your worst business decision
“We doubled our marketing team, and still fell behind.” That’s what one founder told me in January, frustrated after months of hiring, onboarding, and budgeting…only to lose ground anyway....
Why we should reconsider the meaning of open spaces
Most people think of urban open spaces in terms of grand parks—Chicago’s Millennium Park or New York’s Central Park or San Francisco’s Golden Gate Park. These are our iconic...
How libraries are becoming launchpads for music careers
In an era dominated by artificial intelligence and smartphones, one of the most overlooked engines of economic growth sits quietly at the heart of every neighborhood: the public library. ...
Neuroscientists have discovered why ‘aha moments’ stick in your brain long after you have them
After spending forever floundering for a solution to a problem, an “aha moment” can feel like magic. But a new study by researchers from Duke University and the University...
Gen Z is willing to sell their personal data—for just $50 a month
Rather than clocking in at a Saturday job or selling old clothes for quick cash, Gen Z has another side hustle up their sleeve: selling their personal data. To...
