Business
Apple shuffles AI executive ranks in bid to turn around Siri
Apple is undergoing a rare shake-up of its executive ranks, aiming to get its artificial intelligence (AI) efforts back on track after…
Tag
Apple
Culture
Apple Is Losing Over $1 Billion per Year on Streaming Service, Has 45 Million Apple TV+ Subscribers (Report)
Apple‘s video streaming business is still firmly in the red, according to a new report. The Apple TV+ premium subscription service is…
Culture
Apple losing over US$1 billion a year on streaming service, the Information reports
The tech giant has spent more than US$5 billion a year on content since launching Apple TV+ in 2019 but trimmed it by around US$500…
News
Google, Apple hit by EU regulatory crackdown
Google was hit with two charges of breaching landmark EU rules on Wednesday (Mar 19), while Apple was ordered to help rivals connect with…
Culture
Apple ordered by EU antitrust regulators to open up to rivals
Apple was ordered by EU antitrust regulators on Wednesday (Mar 19) to open up its closed ecosystem to rivals, with the latter spelling out…
Business
Tech stocks keep tumbling this year. Here's why
When President Trump returned to the White House, tech executives from Apple, OpenAI, Oracle and other companies pledged to create…
News
Apple to hire 20,000 people, invest $500 billion in the U.S. amid Trump tariffs
Apple said Monday that it plans to invest $500 billion in the United States, hire 20,000 people and open a new manufacturing factory in…
News
Apple pulls data protection tool after UK government security row
Apple is taking the unprecedented step of removing its highest level data security tool from customers in the UK, after the government…
Business
iPhone 16e: Apple gambles on AI features at lower cost
Apple has announced a new iPhone which brings artificial intelligence (AI) features at a lower cost than its flagship handsets. The iPhone…
Business
Apple to launch new lower-cost iPhone to capture a broader market
APPLE is set to launch its latest budget iPhone model on Wednesday (Feb 19) as it looks to grab a bigger share of the mid-range smartphone…
Fashion
Apple aims to boost Vision Pro with AI features, spatial content app
APPLE is planning to add Apple Intelligence to its Vision Pro headset, along with an updated mode for guest users and a spatial content…
News
TikTok returns to Android and Apple app stores in the US
TikTok is again available on the US app stores of Apple and Google, after President Donald Trump postponed enforcement of a ban of the…
Celebrity
Kanye West’s Yeezy Site Now Has ‘Stores Coming Soon’ Message
Days after Kanye West’s Yeezy site started selling only one product — a white T-shirt imprinted with a black swastika — the e-tailer’s…
Business
Beats by Dre Drops Long-Awaited Powerbeats Pro 2 Wireless Earbuds: Here’s Where to Buy a Pair Online
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.…
Business
Alibaba to partner with Apple on AI features, sending shares to 3-year high
ALIBABA will partner with Apple to support iPhones’ AI services offering in China, its chairman said on Thursday (Feb 13), a move likely…
Fashion
Apple brings TV+ to Android phones in bid to boost subscribers
The move marks the rare occasion when Apple is offering services on Google’s Android, its biggest competitor in smartphone software APPLE…
Culture
Arnold Schwarzenegger Is Not Surprised by Son Patrick’s ‘White Lotus’ Nude Scene: ‘Apple Doesn’t Fall Far From the Tree’
Arnold Schwarzenegger was completely unfazed watching his son Patrick Schwarzenegger‘s nude scene at the Monday night premiere of “The…
Celebrity
Matthew Rhys to Star in Apple TV+ Series ‘Widow’s Bay’
Matthew Rhys has signed on for a leading role in the upcoming Apple TV+ series “Widow’s Bay,” Variety has learned. The show was picked up…
Culture
‘Apple Cider Vinegar’ Stars Kaitlyn Dever and Alycia Debnam-Carey on Belle Gibson’s ‘Captivating’ Cancer Scam and How Dever Nailed That Australian Accent
SPOILER ALERT: This interview contains spoilers from “Apple Cider Vinegar,” now streaming on Netflix. Stories about American scammers have…
News
UK government demands access to Apple users' encrypted data
The UK government has demanded to be able to access encrypted data stored by Apple users worldwide in its cloud service. Currently only…
Lifestyle
‘Apple Cider Vinegar’ True Story: Belle Gibson and the Real Wellness Con Behind New Netflix Drama
In “Apple Cider Vinegar,” a new Netflix series released on Thursday, Kaitlyn Dever plays Belle Gibson, a real Australian woman who…
Celebrity
Megan Thee Stallion, Psy to Star in K-Pop Competition Series for Apple
Apple TV+ has ordered a K-pop competition series with “Gangnam Style” singer Psy and Megan Thee Stallion set to star, Variety has learned.…
Business
Apple debuts Invites app, AppleCare+ changes in subscription push
APPLE rolled out a new app for creating event invitations and made changes to its AppleCare+ customer support for iPhones, part of a…