Culture
EXCLUSIVE: British Tennis Star Jack Draper Fronts Vuori’s Hardkore Short Campaign
British tennis player Jack Draper is the campaign star for Vuori‘s new Hardkore Short, spotlighting the performance and lifestyle brand’s…
Tag
Athletic
Lifestyle
Tiffany Haddish Gets Athletic in Nike Vomero 18 Running Sneakers to Launch New Sport Typti
Tiffany Haddish went for a sporty sneakers look to attend a media launch event for a new racquet sport, Typti, hosted by Tennis Channel…
Lifestyle
3,000 Consumers Sound Off on Athletic Footwear Brand Preferences: Who Came Out on Top?
Which athletic brands are top of mind for consumers? UBS’ Global Sportswear Consumer Survey, which includes footwear, takes a look at a…
Fashion
Footwear Trends Show Fashion Gains as Casual Athletic ‘Normalizes’
With fashion appearing to be on the rebound, Steven Madden Ltd. could be the biggest beneficiary of the new shoe trend, according to BTIG…
Lifestyle
EXCLUSIVE: New Balance Announces Janhvi Kapoor as First Indian Brand Ambassador
New Balance is welcoming its first Indian brand ambassador, actor and style icon Janhvi Kapoor, to join its roster, marking a milestone…
Lifestyle
American Eagle Teams With Russell Athletic for Sport-inspired Collection
American Eagle is teaming with Russell Athletic for a sport-inspired collaboration. The collection features premium 450 gsm (grams per…
Business
State & Liberty Celebrates 10 Years, Looks to Future
Lee Moffie realized pretty early that although he was a good hockey player — good enough to be team captain on the University of Michigan…
Lifestyle
Avavav’s Third Adidas Originals Collaboration Rewrites Athletic Shoes With Exaggeration and Irony
Adidas Originals and Avavav have continued their design experiment with a footwear lineup that pushes the boundary between performance and…
Business
Running Is Delivering Across the Board for Athletic Brands. Why Are Times So Good and How Long Can They Last?
During a year in which athletic brand performance has been uneven, there is one undeniable bright spot: running. Regardless of a company’s…
Culture
Champions League: Newcastle United v Athletic Club Dan Burn goal
Dan Burn scores a brilliant curling header from a set piece to give Newcastle United an early lead against Athletic Club. Source link
Business
Nike, Adidas + More Athletic Brands: How Does Their Digital Experience Measure Up?
Athletic brands such as Nike and Adidas have a digital challenge. According to Catchpoint, which compiled a Digital Experience Score…
Fashion
Reebok and Bravo Unveil Sneaker Collection Tributing ‘The Real Housewives’ Franchise
“The Real Housewives” fans can now sport Reebok sneakers to rep their favorite city, thanks to a collaboration between the athletic brand…
Business
Topo Athletic Gets Upgraded Headquarters as Growth Continues
Topo Athletic has expanded its headquarters. According to the Designer Brands-owned performance and outdoor , its new office space at 39…
Fashion
Charli Hawkins Brings an Athletic Twist to Couture in Chunky White Sneakers at the 2025 ESPY Awards
Charli Hawkins brought an athletic twist to couture at the 2025 ESPY Awards on Wednesday night in Los Angeles, pairing chunky white…
Lifestyle
EXCLUSIVE: Kiehl’s Is Back in the Locker Room With Life Time
Kiehl’s is returning to the locker room. Wednesday, the brand is announcing its partnership with luxury athletic country club Life Time as…