EXCLUSIVE: Sommer Ray-fronted Ingestibles Brand Imaraïs Beauty Acquired by Herbal Extracts
Another supplement brand has officially been snapped up. Imaraïs Beauty, a supplement line launched in 2021 by Nutrabolics cofounder Aaron…
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Another supplement brand has officially been snapped up. Imaraïs Beauty, a supplement line launched in 2021 by Nutrabolics cofounder Aaron…
Amazon’s beauty business is fast-growing — even more so are its top-performing brands. First-quarter data from Navigo Marketing shows that…
It’s only fitting that 10 years after K-beauty introduced the seven-step skin care routine to the Western beauty lexicon, the category is…
Elizabeth Arden’s first major fragrance launch in nearly a decade has arrived. The Revlon-owned brand has debuted Eternal Aura, a…
Count on beauty to be a bright spot during a deep freeze. As cities across the U.S. endured historically cold temperatures lasting from…
Roughly every five minutes, someone in the world spends $125 to smell like wilting lilac, petrichor and an encounter with Count Orlok, the…
Ulta Beauty is getting in on beauty’s big sports bet. Coinciding with National Girls and Women in Sports Day on Wednesday, the retailer…
As it marks 10 years in business, Nutrafol is betting on men’s for its next leg of growth. The Unilever-owned brand is launching a Men 50+…
Direct-to-consumer may no longer be the booming beauty channel of yore, but it is, in fact, still growing. Data from Similarweb indicates…
Interparfums SA is bringing its first incubated brand Stateside. Solférino Paris, first launched last July in France, is entering…
Cyklar is crowning a year of fast growth with its first retail expansion. The body care brand will launch online at Sephora on Feb. 22 and…
Indie beauty is growing faster in fragrance than in any other category. A new indie beauty report from NIQ shows that in 2025, indie…
Mally Beauty, the makeup line founded in 2005 by celebrity makeup artist Mally Roncal, is shuttering. The closure was announced via…
Even as a teen, Erin Parsons was fascinated by the transformative power of makeup. “I saw Marilyn Monroe, and then saw that she was Norma…
Popular as beauty dupes continue to be, the category’s most common targets don’t shift very often. What’s more, demand for dupe products…
Steps away from L’Oréal USA’s Hudson Yards offices in New York — and, more specifically, right where Neiman Marcus’ former store at the…
Even when she was a tween, Hailey Bieber knew a good outfit when she saw one. “I remember watching ‘Hannah Montana’ and being so inspired…
In 2025, beauty M&A was a tale of two extremes. There were the buzzy, hefty transactions of red-hot assets like Hailey Bieber’s Rhode…
TikTok Shop’s beauty boom is turning into a wellness one, too. Data from Charm.io shows that feminine care was the number-two beauty…
Roar Forward has unveiled its annual list of the most age-inclusive ads of the year. Founded in 2021 by longtime Hearst Magazines…
The Dyson Air Wrap’s still got it, apparently. Five years after the multipurpose hair tool’s emergence as one of TikTok’s earliest viral…
Once again, though this year by an even wider margin, Amazon was the crown jewel of beauty e-tail during Cyber Week. The platform…
Beauty won big during TikTok Shop’s four-day Black Friday sale this year, data shows. The category exceeded $109 million — or more than 20…
At 683 Park Avenue on New York’s Upper East Side Thursday, two publishing veterans — Nancy Berger and Kim Kelleher — were honored at CEW…