Culture
Trademark Tips: Protect Your Brand or Lose It
In today’s competitive landscape, protecting your brand is more important than ever. A trademark serves as a shield for your business,…
Tag
Brand
Culture
Logo Protection: Stop Others From Stealing Your Brand
Alright, so you’ve got this awesome logo for your brand, right? It’s like your brand’s face, and you definitely don’t want anyone else…
Celebrity
Meghan Markle’s As Ever Brand Faces Similarly Named Company that Started First
In terms of highly likely life events, the notion that Meghan Markle would choose the same name as Mark Kolski’s eight-year-old clothing…
Lifestyle
Brand Assembly Sees Lots of Writing Action and Trendy and Eclectic Merchandise
There was lots of action at Brand Assembly, the trade show featuring contemporary, accessories, beauty and wellness taking place at 548…
Business
Caleres to Acquire Tapestry’s Stuart Weitzman Brand for $105 Million
Caleres, which operates a diverse portfolio of popular footwear brands, has signed a definitive agreement to acquire Stuart Weitzmanfrom…
Business
EXCLUSIVE: Luxury Eyewear Brand Ahlem Gets First Minority Investor
PARIS — After tapping its first chief executive officer, Ahlem is taking on its first outside investor. The 10-year-old luxury eyewear…
Lifestyle
Celeb Trainer Isaac Boots Joins Cowboy Colostrum as Lead Brand Ambassador
Isaac Boots is betting big on colostrum. The celebrity trainer, known for his signature Torch’d workout, has joined the Cowboy Colostrum…
Beauty
From a Nars Developer’s Next Brainchild to Male Grooming’s Latest Emergent — 4 New Beauty Brand Launches to Watch
A slew of new beauty brands are coming to market, with innovations in hair and skin care in particular. Here, four key brand launches of…
Lifestyle
Alix Earle Returns for 2025 Sports Illustrated Swimsuit Issue in Brazilian Brand Lybethras’ Handcrafted Bikini
Fresh off her first Super Bowl commercial, Alix Earle is returning to Sport Illustrated’s Swimsuit Issue. The model and influencer…
Culture
Kim Sae-ron, Korean Star of ‘A Brand New Life’ and ‘The Man From Nowhere,’ Dies at 24
South Korean actor Kim Sae-ron, celebrated for her compelling performances from a young age, was found dead at her home in Seongdong-gu,…
Lifestyle
‘Man of Steel’ Actor Henry Cavill Named Longines Brand Ambassador
Henry Cavill is lending his star power to Longines. The “Man of Steel” actor is joining the Swiss watch brand as its latest brand…
Business
Capri Holdings Taps Philippa Newman as Chief Brand and Product Officer
Philippa Newman has been promoted to chief brand and product officer at Capri Holdings Ltd., effective immediately. In this expanded role,…
Beauty
Cult-favorite Swiss Skin Care Brand Alchimie Forever Wants to Raise Its Profile With First Lip Launch
Swiss skin care brand Alchimie Forever is looking to broaden its horizons. Launched in 2004 by Ada Polla, daughter of Forever Institut…
Fashion
EXCLUSIVE: French Fashion Brand Iro Names First Artistic Director
PARIS — French fashion brand Iro has named its first artistic director as the company seeks to reinforce its style credentials amid…
Culture
Kendrick Lamar’s Viral Celine Jeans at the Super Bowl Earn Brand More Than $2 Million in Media Exposure
Kendrick Lamar’s Celine jeans were the buzziest fashion moment at the 2025 Super Bowl, a placement that earned the French brand $2.3…
Lifestyle
Erin and Sara Foster’s Favorite Daughter Brand Set to Launch Shoes With Caleres This Fall
Favorite Daughter is launching its first shoe collection for fall 2025 under a new licensing agreement with Caleres. Launched in 2020 by…
Culture
Brand Protection 101: How to Lock Down Your Business Name
Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your…
Celebrity
Kanye West’s Yeezy Brand Sells Antisemitic T-shirts
Just days after Kanye West had a pro-Hitler rant on social media, his Yeezy site is selling a white T-shirt imprinted with a black…
Lifestyle
EXCLUSIVE: Hair Accessories Brand Emi Jay Enters Sephora
Hair accessories brand Emi Jay is embarking on a major retail partnership with Sephora. The roughly 17-year-old brand is entering the…
Celebrity
EXCLUSIVE: Celebrity-loved Tanning Artist Isabel Vita of Dolce Glow Releases New Brand, Sunnee BaeSkin
Isabel Vita — the tanning artist to the stars — is introducing Sunnee BaeSkin, launching exclusively at Ulta Beauty. Her clients include…
Lifestyle
Parris Goebel Makes Sports Illustrated Swimsuit Rookie Debut Modeling Eco-friendly Brand Decolet
Parris Goebel has been named as the latest Sports Illustrated Swimsuit Issue rookie. She will appear in the 2025 issue in May alongside…
Fashion
How LaPointe Built a Fashion Brand on Statement Dressing Made Easy, With Help From Lady Gaga
On Sunday afternoon, New York-based luxury label LaPointe is kicking off its 15th anniversary year with a high energy runway show of the…
Fashion
Nordstrom NYC Features Diotima, the Womenswear Brand Designed by Rachel Scott in the Revolving Pillar
Nordstrom NYC is partnering with Diotima, the womenswear brand designed by Rachel Scott, who won the CFDA American Womenswear Designer of…
Beauty
Zoe Saldaña-backed Hair Care Brand Rōz Is Launching at Sephora
Rōz has inked a new retail partnership. The four-year-old brand founded by celebrity hairstylist Mara Roszak is launching in Sephora,…