Fashion
The 30 Zara Items All My Coolest NYC Friends and I Have In Our Carts
As a New York City resident, I’ve learned that outfit inspiration is everywhere. My most fashion-forward friends and I are always spotting…
Tag
Coolest
Fashion
A New Prada It Bag Is Taking Over the Coolest Neighbourhoods
I’m known as a bag lady among my family and friends because I always have at least two bags on my person at all times. One fun, the other…
Beauty
They Don't Know It Yet, But I Do—The Coolest People Will Be Wearing These Perfumes in 2026
Fragrance really had a moment in 2025. It seemed as if we were searching (and shopping) for the best perfumes more than ever, with all of…
Lifestyle
Nordstrom Just Dropped 5 Winter Trends the Coolest Girls Will Be Wearing
Nordstrom just quietly dropped its winter trend edit, and it’s basically a cheat sheet for getting ahead of every cool-girl outfit you’re…
Lifestyle
The Coolest Printed Shoe Trend to Wear With Brown This Season Has Revealed Itself
I adore the color brown and all-brown outfits. It’s actually my favorite color to style during winter, and I’ll even wear it often in the…
Lifestyle
The Coolest Londoners, Scandis and Parsians Agree—This Coat Trend is Winter’s Chicest Buy
With winter’s blustery days settling in for the long haul, the memory of stepping outside without at least three layers already feels…
Lifestyle
All the Coolest Girls I Follow Are Wearing This
There’s a very specific shoe trend making its way into my feed right now, and all the coolest girls I follow are already on board. It’s…
Lifestyle
It's Official: Dua Lipa's Red Halo Nails Are the Coolest Way to Wear a Fall-to-Winter Manicure
I love a good seasonal manicure. Rich espresso nails for fall? Check. OPI's iconic Funny Bunny Nail Lacquer ($12) to mirror the winter…
Culture
Adam Driver Pitched Kylo Ren ‘Star Wars’ Standalone Movie With Steven Soderbergh, but Disney Rejected Script: ‘One of the Coolest’ Projects ‘I Had Ever Been a Part of’
Adam Driver and Steven Soderbergh almost brought their own twist to a galaxy far, far away. In a recent sit down with AP, Driver said that…
Fashion
All of the Coolest People I Follow Just Bought Into This New Fall Denim Shape
The denim style set to dominate fall wardrobes is here, and it's not for the faint of heart. Every cool girl I follow just swapped out her…
Lifestyle
The Coolest People I Know Are Opting for This Low-Maintenance Fringe for Autumn
I’ll start this off by being frank. If you consider yourself a clean girl, this haircut is probably not for you. But for those of us who…
Lifestyle
Only the Coolest Dressers Are Trying This £0 Styling Trick RN—It’ll Transform Your Trousers
Despite spending my days writing about, analysing and cataloguing trends, every so often a new-season shift sneaks past me—until suddenly,…
Lifestyle
I’m a Gen-Z Shopping Editor—These Are the Coolest Pieces on Reformation, Revolve, and Shopbop RN
I won’t lie—I had so much fun curating this Reformation, Revolve, and Shopbop edit. I may have totally spent way too much time scrolling…
Lifestyle
Suddenly, the Coolest Londoners I Know are Swapping Their Pencil Skirts For This Trending Style
For years, I considered myself a trousers person through and through. Whether denim, cotton or wool, trousers were an important component…
Lifestyle
It's True—The Coolest People In East London Have Been Wearing This Skirt Trend on Repeat
In my opinion, the perfect new trend balances three key elements. First, it should riff on a silhouette that fashion enthusiasts are…