Business
Hugo Boss Mulls Unsolicited Takeover Offer from Mike Ashley’s Frasers Group
LONDON – Hugo Boss said it is “thoroughly examining” an unsolicited takeover offer from Mike Ashley‘s Frasers Group for the stake in the…
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Hugo Boss
Business
Hugo Boss Reveals New Strategy Alongside Painful Forecast for 2026
Shares in Hugo Boss sank 11 percent in midday trading Wednesday after the German menswear specialist unveiled a new strategy – one that…
Business
No Change at Hugo Boss: Q3 Sales Down 1 Percent
Hugo Boss sales fell 1 percent, in currency neutral terms, in the third quarter, and totaled 989 million euros. The German menswear…
Lifestyle
David Beckham Lands in Shanghai for Boss, and Labubu
GLOBAL DEBUT: The second collection that David Beckham designed for Boss, as part of a multiyear global partnership, made its Greater…
Lifestyle
Boss Spring 2026: The Office Gets Emotional
What if Pina Bausch and industrial designer Dieter Rams had a conversation? He, the master of minimalism, restraint and clarity; she, the…
Business
Taylor Fritz Stars in Boss Fall Campaign for First Time
It’s been a tough couple of weeks for Taylor Fritz. The number-one ranked U.S. tennis player just lost his last two matches: the National…
Fashion
EXCLUSIVE: Hugo Boss Hits the Court as Official Outfitter of Montauk’s Privé Padel
Hugo Boss is hitting the court this season with Montauk’s Privé Padel as the group’s official outfitter. The Germany-based fashion brand…
Business
Hugo Boss Sales Rise in Q2, Operating Profit Up 15%
BERLIN – German menswear specialist Hugo Boss managed to hold onto growth in the second quarter of 2025. The brand saw sales rise 1…
Lifestyle
Queen Letizia of Spain Embraces Tailored Confidence in Boss for Royal Engagement
Queen Letizia of Spain put a summery spin on her power suiting style with a linen look courtesy of Hugo Boss on Friday in Madrid. The…
Fashion
Hugo Boss’ Hugo Line Debuts 3D-Printed Loafer With Zellerfeld During Paris Fashion Week
Hugo Boss is getting into the 3D-printed footwear game. The German brand’s Hugo line debuted the its new 3D-printed loafer in…
Culture
Who Won the NBA Draft?
Cooper Flagg may have been the top pick at last week’s NBA Draft, with the Duke Blue Devils’ forward signing a $62.7 million deal with the…
Lifestyle
EXCLUSIVE: Bradley Cooper, Maluma and Vinicius Junior Front Boss Bottled Beyond
PARIS — The Boss Bottled franchise is expanding with the new Boss Bottled Beyond scent and a big-bang campaign featuring Bradley Cooper,…
Lifestyle
Queen Letizia Leans Into Summer Sustainability in Hugo Boss Sandals and Floral Midi Dress for Armed Forces Day 2025
Queen Letizia embraced a familiar warm-weather formula for Spain’s Armed Forces Day celebration in Tenerife, rewearing her go-to white…
Fashion
Seventeen’s S.Coups Shares Behind the Scenes Look at His First Met Gala With Boss
On Monday, new Boss global ambassador S.Coups attended the Met Gala wearing a custom look inspired by a Korean hanbok jeogori jacket, with…
Business
Hugo Boss Sales Dip 2% in Q1
Organic sales at Hugo Boss fell 2 percent over the first quarter of this year to 999 million euros. “Our performance in the first quarter…
Business
David Beckham’s Collection for Boss Revealed
After nearly a year of anticipation, Boss has taken the wraps off its inaugural collection codesigned by David Beckham. The German company…
Lifestyle
The Top Formula 1 Drivers Making a Name for Themselves in Fashion and Beauty
Since the explosion of Formula 1 into modern culture, fashion and beauty brands have been partnering with drivers, teams and the sport…