Culture
How to Canoe to the World Cup in New Jersey
With fresh supplies, we set off again, marching in our canoe hat past warehouses, over overpasses, on tiny sidewalks. Cars gave us narrow…
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Soccer
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Culture
How Scott McTominay Led Scotland Back to the World Cup
That analysis was, if anything, too kind to Fred. (A fellow United fan once remarked to me that watching the Brazilian attempt to control…
Culture
The World Cup and the Changing Psyche of the Haitian Diaspora
Is there a word more volatile than “humanization”? In the Haitian context, humanity was not granted to the people by the other; it was…
Culture
Zee Lands FIFA Soccer Rights for India, Covering World Cups Through 2034
Zee Entertainment Enterprises has secured Indian broadcast and streaming rights to 39 FIFA soccer events spanning 2026 to 2034, including…
News
How World Cup Players Are Navigating Trump’s Immigration Crackdown
In addition to these travel bans, the decision to issue any visa is entirely at the discretion of the U.S. government, and Trump has made…
News
‘Heysel 85’ Review: A Real Soccer Riot Becomes a Tense Political Metaphor
Intense and intently observed, Teodora Ana Mihai’s “Heysel 85” chronicles the eruption of violence before a major soccer match in…
Culture
Adidas Opens First U.S.-focused Soccer Store Amid World Cup Mania
Adidas has opened the first U.S.-only soccer-focused flagship store ahead of the 2026 FIFA World Cup’s kickoff this summer in North…
Culture
Vertical Video Addiction, Retooling Novelas and Soccer Stories: How Latin America is Reinventing Its TV Industry
Launched in 2023, few physical markets have come together so fast as Miami’s Content Americas. Attendance stood at 2,278 delegates in…
Culture
Adidas Gears Up for the World Cup With Gazelles Borrowing the Look of Three Classic Soccer Kits
Leading up to the World Cup, Adidas recently brought back a selection of historic national team jerseys that includes Mexico, Argentina…
Culture
‘I’m Gilda’ Director Lorena Muñoz to Helm ‘Pioneers,’ About Argentina’s Dramatic Campaign in the 1971 Soccer Women’s World Cup
Lorena Muñoz, who leapt to fame directing Argentinian 2016 box office smash “I’m Gilda,” is attached to direct “Pioneers” (“Pioneras”), a…
Lifestyle
Short Takes: K-Way’s Snowboarder, PacSun’s Vintage Play, Fanatics’ AI Play and More
Snowbound As the ski season and competitions start, K-Way has secured Australian snowboarder Scotty James as its latest brand ambassador.…
Culture
Boggi Milano Named Official Formalwear Partner of FIFA World Cup
MATCH TIME: Italian menswear brand Boggi Milano has secured a four-year partnership as the official formalwear outfitter and licensee of…
Culture
Paramount+ Signs Marketing Deal With Arsenal Soccer Club After Winning U.K. Champions League Rights
A week after its landmark four-year, $1 billion-plus deal securing the rights to show Champion League matches in the U.K., Paramount+ has…
Culture
The greatest Starbucks in the world is in Real Madrid’s soccer stadium
I don’t care about Starbucks. Madrid now drowns in indie coffee shops with coffee brewed from specialty beans that are flown in by winged…
Culture
What women’s soccer fans can teach brands about building loyalty
I’ve lived in the United States long enough to call it soccer now—but where I come from, it’s most definitely football, and it is life. I…
Culture
Son Heung-min Makes L.A. Home Debut: How to Watch Los Angeles FC vs. San Diego FC Live Online
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.…
Culture
How To Watch Leagues Cup Final 2025 Online
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.…
Culture
How To Watch 2025 Leagues Cup Third Place Match Online
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.…
Culture
How Did Kelly Pierce Die? Beloved Southern Arizona Woman's Soccer Coach Dies Unexpectedly as Tributes Pour In
Kelly Pierce, a prominent women's soccer coach from Southern Arizona, died suddenly and unexpectedly on Friday at the age of 43. The team…
Culture
KidSuper to Open Rooftop Soccer Field in Brooklyn
Colm Dillane may have worked for LVMH, shown his KidSuper line to rave reviews in Paris and even created his own Ken doll. But having his…
Culture
Drake’s Nocta Brand Teams With Soccer Club Venezia FC on Home Jerseys
MILAN — Drake’s Nocta brand is partnering with Italian soccer team Venezia FC, based in Venice, decking the 2025-26 season’s home jerseys…
Fashion
Nike Is Turning Ronaldinho’s Most Iconic Boot Into a Sneaker
Nike’s emphasis on soccer as lifestyle through converting cleats into sneakers is set to continue with a nod to Ronaldinho’s boot and the…
Culture
EXCLUSIVE: Nyx Professional Makeup Taps Soccer Sisters Alyssa and Gisele Thompson for ‘Make Them Look’ Campaign
Angel City Football Club stars and sisters Alyssa and Giselle Thompson just scored big in the beauty game. The two athletes, aged 20 and…
Culture
From the Pitch to Pitch Decks: How Soccer Star Alex Morgan is Navigating Her Post-Playing Career
Athletes have unparalleled opportunities to capitalize on their sports stardom these days by threading together business, advocacy and…