Fashion
How Issa Rae built TikTok’s first micro-drama hit
A brawny bodyguard shoves a bruised man, hands tied behind his back, toward the hood of a black SUV. A pen and a contract lay atop the…
Tag
TikToks
News
TikTok’s odd behavior was caused by a tech issue—but users’ response indicates the app has a trust problem
Anyone wanting to get their TikTok fix in the United States recently had a rough time. The app went haywire, kicking off early on the…
Business
TikTok’s new CEO brings Hollywood connections, ByteDance loyalty
OK picked an insider to lead its newly created US business, choosing an executive with deep ties to the entertainment world and history…
Business
Why TikTok’s ‘For You’ page is so valuable and what’s to change for U.S. users
Chinese tech giant ByteDance has signed an agreement to sell a majority stake in its video platform TikTok to a group of U.S. investors.…
Business
TikTok’s U.S. Ownership Raises Concerns for Creators at First TikTok Awards Show: ‘I Want People to Create Without Worrying About Being Punished’
The most influential content creators were celebrated on Thursday night for their impact and contributions to popular internet culture at…
Business
Jess Glynne: Singer secures TikTok's UK song of 2025
Georgia Levy-Collinsand Jordan Kenny,BBC Newsbeat Ready for this? Jess Glynne's Hold My Hand has been named as the UK's TikTok song of the…
News
TikTok’s ‘flip camera trend’ is going viral—for all the wrong reasons
Another week, another questionable TikTok trend. The latest internet sensation has social media users asking someone to film them dancing.…
News
Group 7: How one musician outsmarted TikTok’s algorithm to promote her song
My friend turned to me the other day with a sly smirk and whispered, “Are you also part of Group 7?” I shook my head, unsure of what she…
Business
5 steps to meet your financial goals using TikTok’s ‘The Great Lock In’
As the end of 2025 approaches, a viral TikTok trend is helping people achieve their wellness goals: “The Great Lock In” encourages…
News
TikTok’s algorithm to be secured by Oracle under Trump deal
The US president intends to sign an executive order this week to formalise his approval of the transaction, the White House official says…
News
Oracle to secure TikTok’s algorithm for users under U.S. deal
Tech giant Oracle will oversee the security for a licensed copy of the recommendation engine powering TikTok under the terms of a proposed…
Business
TikTok’s ‘rare aesthetic’ trend proves your weirdest childhood memories weren’t just yours
Rare aesthetic: romanticizing childhood memories you thought were unique, only to realize they’re universal. A new TikTok trend has users…
Beauty
Do ‘skincare drinks’ really work? TikTok’s latest beauty trend, explained
“You are what you eat,” as the saying goes. But does the same apply to what you drink? Pinterest’s Summer Trend report flagged “skincare…
Lifestyle
TikTok’s 5 Favorite Jean Shorts
As a true Midwest girl, jean shorts are practically part of my religion—and believe me, I’ve tried them all. From Daisy Dukes that barely…
News
TikTok’s new singing contest is ‘American Idol’ for the viral generation
Still haven’t made it to the American Idol stage? Now you can audition for a new singing competition—without ever leaving home. In…
News
Meet footnotes, TikTok’s answer to X-style community notes
For all of those doomscrolling on TikTok, a new feature is here to bring additional context to videos, regardless of what weird side of…
Business
TikTok’s Tanner Leatherstein Joins Stow London as Director of Craftsmanship
PARIS — Volkan Yilmaz, better known as Tanner Leatherstein, has been appointed director of craftsmanship at British bag brand Stow London.…
Lifestyle
The Korean 2-in-1 Trend Is TikTok’s Latest Hair Obsession: Experts Explain the K-pop-inspired Look
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. In…
Fashion
TikTok’s Chinese workers seek tax compensation for US relocation
Some of TikTok’s Chinese employees are requesting company compensation for additional taxes incurred due to their relocation to the US,…
News
Are TikTok’s viral 5-to-9 videos creating burnout?
When I open TikTok as a twentysomething-year-old working a nine-to-five, there’s a good chance I’ll find “5 to 9” videos showing…
Culture
The new ‘Hunger Games’ movie is holding an open casting call—and TikTok’s wacky auditions do not disappoint
If you’ve ever fancied your chances in The Hunger Games, now you have the opportunity to volunteer as tribute. Lionsgate Films just…
Business
Indonesia antitrust agency finds risk of monopoly from TikTok’s Tokopedia takeover
The agency says it found rising market concentration and warned of possible post-acquisition price hikes due to increased dominance…
News
TikTok’s ‘SkinnyTok’ trend is under fire from EU regulators
The European Commission is coming for “SkinnyTok.” EU regulators are investigating a recent wave of social media videos that promote…
Lifestyle
EXCLUSIVE: TikTok’s Favorite Supplement Brand Is Headed to Target
High cortisol is a thing of the past now that TikTok’s favorite supplement brand Nello is at Target. The brand is available at all doors…