Ear Seeding Offers *Real* Benefits—Here’s Proof

Ear Seeding Offers *Real* Benefits—Here’s Proof


Lately, I’ve been seeing ear seeding content flood my FYP on Instagram and TikTok. (You know how the algorithm works—you engage with one video and you’re suddenly served 100.) If you’re like me, this isn’t a term or a topic you’re familiar with. So if you’re asking me what on earth ear seeding is, I get it. Allow me to explain. Ear seeds are tiny magnets, dots, or balls that are applied to the outer ear and secured with adhesive. The idea is to place them on specific pressure points, which can provide certain skincare and wellness benefits. Proponents of the practice say it can do everything from facilitate lymphatic drainage to sculpt the appearance of the skin and even reduce anxiety and alleviate insomnia.

Ear seeding is taken from traditional Chinese medicine (TCM), so while it’s not new, it seems to be trending nonetheless. In one video, a content creator applies ear seeds ahead of a long-haul flight, stating that she won’t fly without them, because they ease her anxiety. In another, a content creator places ear seeds on one ear but not the other. After a few hours, the ear-seed side of her face looked like it had been treated to a luxury facial; it was more lifted, sculpted, and defined than the other side. Intriguing? Yes, but I wasn’t sold just yet. I’ve been a beauty editor long enough to know research is required before jumping into anything, internet-viral or not. And, often, TikTok and Instagram don’t communicate the history and context behind any given product or practice. So I did what any good beauty editor would do, and I reached out to the experts. Ahead, read what dermatologists and TCM doctors have to say about ear seeding.

The History of Ear Seeding